Using CPD as a Sales Tool

Event Details

Using CPD as a Sales Tool

Time: April 26, 2013 from 12:30pm to 1:30pm
Location: Online
Website or Map:…
Event Type: webinar
Organized By: Competitive Advantage Consultancy Ltd
Latest Activity: Apr 9, 2013

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Event Description

CPD is a powerful means of building relationships with architects and engineers.
If used correctly it can open doors and help position the technical sales representative as a Trusted Advisor. However there are many companies offering CPD, and with limited opportunities to present to practices it is important to make your CPD offering appealing.
This webinar considers the key factors when planning your seminar:

  • The merits of certification
  • How to get content right
  • How to sell it into practices
  • How CPD can support the technical sales representative

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